Client, a large grocery retailer, wanted to improve the overall conversion and click rates for their website. The performance had saturated in the recent weeks. Because of this inefficiency: the retailer lost out on prospective customers, leading to potential revenue loss
The client can improve the performance on the websites by implementing suggested layout changes to the website
Helped increase product contribution from a single website asset by 1.8X and drove 3% increase in orders placed from the highest contributing website asset